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CERC: Be First, Be Credible, Be Right, Show Respect, Promote Action, Express Empathy
Course

Crisis and Emergency Risk Communication (On Demand-CE)

Started Feb 28, 2022

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Full course description

CE and certificate of completion are free.

Communications are a critical component of health emergency response. This recorded webinar will provide public health practitioners with a communication framework for health agencies to communicate with news media and the public during times of public health emergencies. This session will include an overview of the CDC's Crisis & Emergency Risk Communication (CERC) Manual, as well as tips and sample messaging.

This training was originally presented on February 16, 2022.

Audience

Public health professionals in all settings, particularly those in governmental public health involved in emergency preparedness and response efforts

Learning Objectives

  • Describe the crisis and emergency risk communication (CERC) framework
  • Identify the stages of crisis and associated communication strategies
  • Describe functions and characteristics of risk and crisis communication
  • Identify the primary characteristics of effective communication during public health emergencies

Instructor

Matthew Seeger, PhD, Professor, Wayne State University

Continuing Education Credit

  • 1.5 CHES Category I CECH (Areas of Responsibility: 6.1.4, 6.2.1, 6.3.1, 6.3.2)* 
  • Certificate of Completion

*We report credits to NCHEC on a quarterly basis: January, April, July, and October.

The Region V Public Health Training Center is a designated provider (ID# 99038) of continuing education contact hours (CECH) in health education by the National Commission for Health Education Credentialing, Inc. 

Sponsors

Public Health Prepared is the workforce development and public health practice branch of the broader Michigan Center for Infectious Disease Threats & Pandemic Preparedness (MCIDT) initiative, funded by the University of Michigan. This information or content and conclusions are those of the author and should not be construed as the official position or policy of, nor should any endorsements be inferred by Public Health Prepared, MCIDT, or the University of Michigan.

This event is co-sponsored by the Region V Public Health Training Center.

The Region V Public Health Training Center is supported by the Health Resources and Services Administration (HRSA) of the U.S. Department of Health and Human Services (HHS) under grant number UB6HP31684 Public Health Training Centers ($924,899). This information or content and conclusions are those of the author and should not be construed as the official position or policy of, nor should any endorsements be inferred by Region V PHTC, HRSA, HHS or the U.S. Government.

Technical Information

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Contact us at PHPrepared@umich.edu with questions.

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