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Course

Public Relations for Public Health (On Demand-CE)

Self-paced

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Full course description

CE and certificate of completion are free.

Public relations is an important aspect of managing and disseminating public health information. This recorded panel discussion will provide public health practitioners with communication strategies for news media and the public. This session will also include tips on how to address bias and misinformation during a pandemic. 

This training was originally presented on March 15, 2022.

Audience

Infectious disease and emergency preparedness and response practitioners looking to improve their communication skills with the media and public

Learning Objectives

  • Explain risk communication best practices for the media and general public during pandemic response 
  • Describe the challenges of misinformation and bias as they relate to public health messaging 
  • Discuss strategies for community engagement 
  • Discuss engagement approaches for social media

Instructors

  • Anne Barna, MA, Planning and Health Promotion Director, Barry-Eaton District Health Department 
  • Susan Ringler-Cerniglia, MPH, Public Information Officer, Washtenaw County Health Department 
  • Lisa McKay-Chiasson, MPH, Administrator, Oakland County Health Division 

Continuing Education Credit

  • 1.0 CHES Category I CECH (Areas of Responsibility: 6.1.1, 6.2.3, 6.5.4, 6.5.6)* 
  • Certificate of Completion

*We report credits to NCHEC on a quarterly basis: January, April, July, and October.

The Region V Public Health Training Center is a designated provider (ID# 99038) of continuing education contact hours (CECH) in health education by the National Commission for Health Education Credentialing, Inc. 

Sponsors

Public Health Prepared is the workforce development and public health practice branch of the broader Michigan Center for Infectious Disease Threats & Pandemic Preparedness (MCIDT) initiative, funded by the University of Michigan. This information or content and conclusions are those of the author and should not be construed as the official position or policy of, nor should any endorsements be inferred by Public Health Prepared, MCIDT, or the University of Michigan.

This event is co-sponsored by the Region V Public Health Training Center.

The Region V Public Health Training Center is supported by the Health Resources and Services Administration (HRSA) of the U.S. Department of Health and Human Services (HHS) under grant number UB6HP31684 Public Health Training Centers ($924,899). This information or content and conclusions are those of the author and should not be construed as the official position or policy of, nor should any endorsements be inferred by Region V PHTC, HRSA, HHS or the U.S. Government.

Technical Information

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Contact us at PHPrepared@umich.edu with questions.

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